Online marketing, or Internet marketing, refers to advertising or marketing programs that use the Web and email to direct users and to drive traffic, to your webs site using various methods including search engine optimisation and emails campaigns. Looking at your competition is essential and this is where we start first. Our team will do a thorough audit and analysis of both your site and those of your competitors. We seek to discover what your competitors are doing right and what they are doing wrong. This gives us a grounding to achieve something better.
Search Engine Optimisation, a process that drives traffic to a web site by optimising on site code and contents, and off site back links and news, the purpose being to ensure high rankings on unpaid search engine results (SERPS).
Search Engine Marketing - seeks to promote web sites by increasing visibility in SERPS through: Paid Placement Contextual advertising and paid inclusion Free search engine techniques
Social Media Marketing - the process of gaining traffic or attention through social media web sites:- Twitter, Facebook, Linkedin.